Payers can advocate for primary care transformation by instituting strong metrics and emphasizing patient-centered care. Providers can invest in advanced primary care capabilities and restructure the physician compensation model to one more focused on value. Additionally, the Consolidated Appropriations Act of 2023 allotted over $1B in spending on chronic disease prevention and health promotion. These will continue to push payers and providers will be driven toward new models of primary care, anchored around value-based agreements.